As a small business owner, you’ll need to be prepared to conduct sales meetings with prospective clients on a regular basis. If your background is in sales, you’re surely prepared and ready for this part of your entrepreneurial venture. However, if you haven’t worked as a sales professional in your career, chances are that this is one of the entrepreneurial roles that you’re not quite comfortable with just yet.
Taking the time to prepare ahead of time is key to getting comfortable making sales calls. You also want to make sure that you have all of the must-have tools for sales meetings in your possession before you show up for your first appointment. Here are a few items that you’ll want to make sure to carry along when you meet with prospective customers.
3 Must-Have Tools for Sales Meetings
Business Cards: Make sure that you have high quality, attractive business cards to leave behind with each person you meet with.
Company Literature: Not every prospect will be ready to say “yes” or “no” at your first meeting. Be prepared to leave behind literature that provides information and details about your company and what you are proposing.
Padfolio: Be prepared to take notes at every sales meeting with a professional padfolio that contains a white or yellow legal pad and a quality pen. You don’t want to have to fumble for something to write with or on if the prospect asks you to find additional information or is ready to place an order.

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