There is no point attending a networking event if you don’t follow up on the contacts that you make. This is one frustration I have with fellow networkers. Why attend if you don’t want to build a relationship? After speaking with someone, write down details of your conversation on their business card so that you [...]

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Every marketing effort must start with the same thing-a list. This list is most commonly known as a database and for some it can be difficult and overwhelming to put together that database. This can be even more difficult if a database has never been created. Below I have outlined ideas to help create or [...]

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Your client database is the hub of many of your legal marketing methods. Your newsletter feeds from these contacts, your “Contact Us” page on your website delivers new contacts into its files, and your marketing statistics draw their data from your numbers. Without a good client database and proper software to manage it, your legal [...]

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By Steve White, Developer of Advanced Reporting Solution Managing data effectively is essential for every business, large or small. From tracking the success of your marketing efforts to keeping up with important personnel and training information, keeping accurate business records and being able to quickly generate accurate reports are necessary for operations and managerial decision [...]

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