There are some simple building blocks you can use to get you on your way with small business PR. All it takes is a bit of time - time that is well worth it to get coverage in the press and media which can build and enhance your reputation. Here are five top tips to [...]

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Podcasting is a means to publish audio and video content to the world via the Internet. It is spreading quickly because of the rapid adoption of MP3 players, and the desire of owners to have fresh content. Podcasting is not unlike time-shifted video software and devices like TiVo, which let you watch what you want [...]

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The address label for the small business may not seem like a big deal, but when considered carefully has more value than you know. In the past, address labels were very plain. They were usually printed in black ink on white sticky labels. Today they can include any type font and logo you choose to [...]

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The YouTube craze doesn’t just apply to consumers anymore. Video is rapidly becoming an essential feature on Web sites. Web video is particularly important for small and mid-sized businesses as they represent the largest percentage of online businesses in the US. 
But, before a small business can successfully dive into the deep end of the video [...]

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If there’s one thing I’ve learned after successfully operating a business for more than 30 years, it’s the importance of making products or services easy to buy, easy to own, and easy to refer.  No one has the luxury to invest endlessly in advertising.  Small business owners in particular need to make every penny count.  [...]

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