Want to maximize your company’s performance? Why not expand your current offerings to include other items and product lines that complement the items you already carry? If customers can get everything they need from you, they’re much more likely to do one stop shopping, be satisfied, and refer others to you. When people purchase high end televisions, they are also likely to be interested in
home theater seating , for example. Why not carry both? That way, you’ll have an opportunity to make the most of your customer base.