Product Publicity or Business Publicity? Is there a difference and which one is right for you? Guest Post by Todd Brabender is the President of Spread The News Public Relations, Inc. To some entrepreneurs and business owners, the answer to this question might be, “it doesn’t matter — publicity is publicity and I’ll take all [...]

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Having an accurate accounts book is essential for any business, as every company needs to know its financial status. In big businesses, accounts handling is often outsourced, or they employ someone specifically to keep their accounts up to date. For small business, it is equally as important that accounts are regularly maintained, as it is [...]

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Guest Post by Todd Brabender is the President of Spread The News Public Relations, Inc. When it comes to generating publicity for a product, business or website, one of the hardest decisions entrepreneurs have to make is whether to launch the campaign themselves. What makes it tough is trying to determine the amount of time [...]

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Speak of ads and thoughts of commercials on television and newspapers immediately flash across your mind. However, the current situation is about new channels and mediums of ads, with web being the most effective and popular of all. The World Wide Web is flooded with ads of different formats such as HTML ads, interstitials, pop [...]

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Guest Post by Todd Brabender, President of Spread The News Public Relations, Inc. Publicity/PR Success…And How You Can Do It Too. The Client: New Deal Playing Card Company: “Making the best of the hand you are dealt.” Several months ago I took a phone call from an executive at The New Deal Playing Card Company. [...]

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